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PromoShop News

PromoShop Enters Into Strategic Partnership With Icon Blue

Some 25 years ago, Memo Kahan and Walter Hill met while working at the same promo company – Idea Man. It was the beginning of an amicable business relationship that’s bearing fruit in 2018: Kahan’s Top 40 distributorship, PromoShop (asi/300446), announced today it’s entering into a strategic partnership with Icon Blue (asi/229398), a Los Angeles, CA-headquartered distributor that industry leader Walter Hill helms as CEO.

“We are most excited and honored to be working with the professional staff from Icon Blue,” says Kahan, owner of Los Angeles-based PromoShop. “Walter created an amazing organization with people who get it and are winners. Thank you, Walter, for entrusting us with part of your legacy.”

Per terms of the deal, sales for PromoShop and Icon Blue will merge. Icon Blue sales and staff members will move to PromoShop’s LA location. “The partnership will be identified to Icon Blue clients as Icon Blue, a PromoShop Partner,” the companies said in a statement.

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Hill said he and his team are excited about the burgeoning business relationship. “PromoShop holds many of the same values Icon Blue has practiced for 20 years,” said Hill, who won Counselor’s Marvin Spike Lifetime Achievement Award in 2015. “Together, both award-winning companies will create a stronger value proposition for our customers. We look forward to servicing Icon Blue clients with an increased bandwidth of services in marketing and creative services, as well as global sourcing and logistics.”

Echoing the sentiments, Kahan said the partnership will prove mutually beneficial, with each firm bringing strengths that will bolster the other. “The synergies between the two organizations feel natural,” Kahan said.

Founded 20 years ago, Icon Blue offers branded merchandise solutions to support client goals in the areas of sales promotion, marketing and special events. The company ranked 13th on Counselor’s annual Best Places to Work list this year. Three years ago, Hill won the Marvin Spike Lifetime Achievement Award for his success and contributions to the promo industry. “If you create a point of difference and stick with it, you will be successful,” Hill told Counselor at the time. “You have to know how to use the right products and be an idea resource.”

With reported 2017 North American promotional product revenue of $45.8 million, PromoShop ranked 38th on Counselor’s latest list of the largest distributors in the industry. Founded in 1998, PromoShop has nine offices and five satellite sales teams throughout the U.S. and Canada in addition to its Los Angeles headquarters. PromoShop has also appeared on Counselor’s Best Places to Work list.

Original content copied from the Counselor PromoGram. View article HERE.

SOTY 2018

SOTY 2018

For Immediate Release
Contact: Memo Kahan
PromoShop Inc.


Excellence Working with The Walt Disney Company Puts Company on Shortlist for Top Southern California Honor

LOS ANGELES, CALIF. – JUNE 26, 2018 – The Southern California Minority Supplier Development Council (SCMSDC) today announced that PromoShop Inc. has been nominated by The Walt Disney Company as an exemplary partner in the category of Class III Supplier of the Year (SOTY). Winners will be announced at the 34th Annual Supplier of the Year Awards luncheon on July 25, 2018, at the Hyatt Regency Long Beach.

Widely regarded as the most prestigious honor that can be given to a certified minority business enterprise, the SOTY Awards are determined by a panel of procurement and supplier diversity leaders who represent SCMSDC’s corporate membership. That membership includes, among others, The Walt Disney Company. American Honda, Southern California Edison, Southern California Gas Company, NBCUniversal, Amgen, Sony Pictures and AEG.

“The Supplier of the Year Awards celebrate the unique relationships that develop between our MBEs and corporate members,” said Virginia Gomez, president and CEO of SCMSDC. “It reinforces the value these relationships bring and the positive impact they have on both of their businesses.”

We are honored to be nominated by our client Disney, and to be members of the SCMSDC.
— Memo Kahan, President, PromoShop Inc.

As a nominee, PromoShop Inc. is eligible to win either a Winner’s Circle Award (runner-up) or the Supplier of the Year Award (1st place). Both awards will be presented for each category of MBEs: Class 1 (up to $1 million in gross annual sales), Class II (between $1 million and $10 million), Class III (between $10 million and $50 million) and Class IV ($50 million or greater).

About PromoShop Inc.

PromoShop is a promotional merchandise company with the marketing talent and creative culture of an advertising agency. Leveraging the combined talents of a culturally diverse team, our privately-held, 100% minority-owned company has earned the trust of some of the world’s best-loved brands.

The rare combination of strategy, ideas, and products that PromoShop brings to the table has been helping those brands carry out bold, smart, effective promotional campaigns and design-driven customer experiences since 1998. And we are not about to stop.

We’re headquartered in Los Angeles, California with nine additional offices and five satellite sales teams spread throughout the U.S. and Canada.

About the Southern California Minority Supplier Development Council (SCMSDC)

SCMSDC is Southern California’s preeminent corporate membership organization committed to supplier diversity and the success of minority businesses. As one of 23 affiliates of the National Minority Supplier Development Council, SCMSDC is a critically important part of the network, providing a vital connection and local touch point that bring together the mutually beneficial interests of both certified minority businesses and the corporations who collaborate with them.