Hot New Product: Subli-Plush Towels

Hot New Product: Subli-Plush Towels

In this day and age, consumers are overwhelmed with an intense amount of advertising.  Everywhere we look, we are constantly reminded to buy something. The bus stop, television, online, social media, even at the dentist office! Standing out from your competitors and all of the noise is harder than ever.  

Being different and branding products that get attention is more and more imperative. One of the categories that has helped companies break the mold is sublimated beach towels. The impact that a beach towel can have on a brand is more than we can measure. People keep their towels for an average of 15 years. The stunning colorful imprints and show stopping images will generate an enormous amount of lasting impressions over the years.

Investing in a beach towel promotion will help you break into the consumers’ minds, because it’s substantial, long lasting, and useful. Many Fortune 500 companies have included towels into their company store programs (tech companies, restaurant chains, hospitality, etc.). Sublimated beach towels can showcase amazing full color HD images, while achieving maximum brand exposure with their large imprint areas.

This year, Terry Town introduced a new material for sublimated towels called “Subli-Plush”. This material really changes the towel game, bringing the highest standard of artwork clarity, plushness, and softness to the industry. There is nothing else out there that’s even remotely comparable. 

Here are some recent comments from customers looking at the new “Subli-Plush” towels for the first time:

“It’s like looking through a window”, “It’s so soft I don’t want to let it go”, and “The clarity of the imprint is not something you would expect on a textile”.

Branded products like our Subli-plush beach towels will make you stand out, and WOW your customers at a single glance. They are going to help companies cut through the clutter, and brand their logo into their consumers’ minds.

Content compliments of Terry Town. Shop subli-plush for your next promotion here: promoplace.com/promoshop/showrooms.htm

Get Golf Tournament-Ready!

Get Golf Tournament-Ready!

According to a recent article on Forbes.com, the golf industry’s economic impact has been reported by various industry insiders as being nearly $70 billion per year.  Its charitable impact is close to $4 billion per year through 143,000 events and 12 million participants.

Are you golf tournament ready?

Get ahead of the game and lead your clients through the process of planning a golf event by offering up this useful planning checklist:

1 Year Out...

  • Recruit your committee
  • Develop a budget

6 Months Out...

  • Seek out sponsors
  • Select tournament site & date
  • Decide on format & event prizes
  • Target participants & send out invites
  • Coordinate food & beverage menus

3 Months Out...

  • Prepare tee signs
  • Meet course director—go over details

1 Month Out...

  • Finalize sponsor participation
  • Order giveaways, awards & prizes

2 Weeks Out...

  • Deliver materials needed at the course
  • Meet course director—finalize details

Day of Event!

  • Arrive at course early
  • HAVE FUN!...

Consider the following ideas as you plan your budget and your giveaways:

  • Custom kits—consider a customized kit specific to your audience, region, weather, or level of play. With PromoShop and its supplier partners, we have the stock and in-house kitting abilities to keep things simple for you.
  • Awards—need an award for the winners? Or perhaps a recognition piece for the planning committee? An elegant JAFFA® plaque or paperweight may be the way to say “thank you”.
  • Prizes—Need a “closest to the pin” or raffle prize? Golf accessories like shoe bags, totes, club head covers and gloves make perfect prizes. Call PromoShop today to discuss our wide assortment from well known brands such as Titleist®, Taylormade® and Nike®.

Content compliments of BIC Graphic. View golf ideas and accessories perfect for your next event here: online.bicgraphic.com/cs/bg/page/1403112821850/Golf-GLP?ctrcd=US

Spring Color Forecast

Spring Color Forecast

As the weather begins to warm, the colors of spring can be found on the runway and more! From the pinks of budding flowers to the calm greens of nature, pastel colors are finding their way into our hearts and closets. Expect both women and men alike to be wearing pastels all year long.

Here's a peek at the colors of spring:

PANTONE 14-1511 TPX Powder Pink

PANTONE 14-1511 TPX
Powder Pink

PANTONE 13-4304 TPX Ballad Blue

PANTONE 13-4304 TPX
Ballad Blue

PANTONE 14-3207 TPX Pink Lavender

PANTONE 14-3207 TPX
Pink Lavender

PANTONE 14-4002 TPX Wind Chime

PANTONE 14-4002 TPX
Wind Chime

PANTONE 12-0917 TPX Bleached Apricot

PANTONE 12-0917 TPX
Bleached Apricot

PANTONE 12-0313 TPX Seafoam Green

PANTONE 12-0313 TPX
Seafoam Green

Looking for the perfect spring piece to add to your wardrobe? Give us a call today or check out our apparel selection online : www.promoplace.com/promoshop/apparel.htm

Trends We're Seeing: The Artist

Trends We're Seeing: The Artist

In the age of the selfie and Instagram, people are becoming artists in their own right – curating their looks from pop culture cues. Take artistic license to create unique looks by combining iconic styles in your own way. With a nod to the 1990s, the artist trend mixes streetwear and graphics for an impacting statement. 

The artist trend is all about layering — combine long-sleeved tops in weathered colors with graphic, lightweight tees for a relaxed, thrown-together look. Prominently featured on tees are logos of vintage bands and large slogan statements. #trending. And graphic styles are not just for tees — we’re seeing unusual graphic placements, like on the sleeve or hood, on your favorite oversized zip hoodies. 

Must-have accessories include baseball caps with small front-and-center decoration, and bags accessorized with pins, patches and more. 

Content compliments of SanMar. Check out the Artist style for your next promotion by clicking here: www.sanmar.com/sanmar-servlets/SearchServlet?searchString=tsnspring17artist

Trends We’re Seeing: The Futurist

Trends We’re Seeing: The Futurist

Sportswear turns to technology as it looks to the future, embracing sculptural shapes and streamlined detailing with upgraded fabrics and styling. On both him and her, we see the combination of sleek, comfortable performance apparel blended with technology and fashion for a futuristic, urban look.

The Futurist

Color and Scheme
Primarily, the Futurist sticks to a modern, edgy palette of black, white and gray, and is accented with texture coming from the different patterns that are utilized. Many featured patterns emulate the blur of speed or pay homage to a more technical feel; blurred, exaggerated patterns bring a sense of energy to both the fabric and the style. These future-forward, dark palettes are often elevated with flashes of hot red-orange hues and/or dulled industrial metallics. 

Styles seamlessly transition from gym to street with premium details like welded elements that finish seams with tech-sport effects. Additional featured details like contrast-colored binding, welded taping, and reflective elements add a cutting edge look to already-modern styling. Additionally, unexpected graphic placements add a point of interest to a stand-out look.  

If you’re interested in this trend, you’re not alone. We expect that this one will be prevalent for a while; unique combinations of texture and technical fabrics will bring a modern edge to your style. 

Futurist–Apparel

Content compliments of SanMar. Check out the Futurist style for your next promotion by clicking here: https://www.sanmar.com/sanmar-servlets/SearchServlet?searchString=SNSpring17Futurist 

 

Pantone's Color of the Year + Fashion Color Report

Pantone's Color of the Year + Fashion Color Report

A refreshing and revitalizing shade, Greenery is symbolic of new beginnings.

Greenery.jpg

PANTONE 15-0343 Greenery

Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore and renew. Illustrative of flourishing foliage and the lushness of the great outdoors, the fortifying attributes of Greenery signals consumers to take a deep breath, oxygenate and reinvigorate.

Greenery is nature’s neutral. The more submerged people are in modern life, the greater their innate craving to immerse themselves in the physical beauty and inherent unity of the natural world. This shift is reflected by the proliferation of all things expressive of Greenery in daily lives through urban planning, architecture, lifestyle and design choices globally. A constant on the periphery, Greenery is now being pulled to the forefront - it is an omnipresent hue around the world.

A life-affirming shade, Greenery is also emblematic of the pursuit of personal passions and vitality.

Fashion Color Report for 2017

The rest of the Spring 2017 Fashion Color Report "evokes a spectrum of emotion and feeling. From the warmth of sunny days with PANTONE 13-0755 Primrose Yellow to the invigorating feeling of breathing fresh mountain air with PANTONE 18-0107 Kale and the desire to escape to pristine waters with PANTONE 14-4620 Island Paradise, designers applied color in playful, yet thoughtful and precise combinations to fully capture the promises, hope and transformation that we yearn for each Spring" says Leatrice Eiseman, Executive Director of the Pantone Color Institute.

PANTONE 17-4123 Niagara Comfortable and dependable, Niagara leads the PANTONE Fashion Color Report as the most prevalent color for spring 2017. Niagara is a classic denim-like blue that speaks to our desire for ease and relaxation.

PANTONE 17-4123 Niagara
Comfortable and dependable, Niagara leads the PANTONE Fashion Color Report as the most prevalent color for spring 2017. Niagara is a classic denim-like blue that speaks to our desire for ease and relaxation.

PANTONE 19-4045 Lapis Blue Conveying even more energy is Lapis Blue. Strong and confident, this intense blue shade is imbued with an inner radiance.

PANTONE 19-4045 Lapis Blue
Conveying even more energy is Lapis Blue. Strong and confident, this intense blue shade is imbued with an inner radiance.

PANTONE 13-0755 Primrose Yellow By contrast, Primrose Yellow sparkles with heat and vitality. Inviting us into its instant warmth, this joyful yellow shade takes us to a destination marked by enthusiasm, good cheer and sunny days.

PANTONE 13-0755 Primrose Yellow
By contrast, Primrose Yellow sparkles with heat and vitality. Inviting us into its instant warmth, this joyful yellow shade takes us to a destination marked by enthusiasm, good cheer and sunny days.

PANTONE 17-1462 Flame A red-based orange, Flame, is gregarious and fun loving. Flamboyant and vivacious, this wonderfully theatrical shade adds fiery heat to the spring 2017 palette.

PANTONE 17-1462 Flame
A red-based orange, Flame, is gregarious and fun loving. Flamboyant and vivacious, this wonderfully theatrical shade adds fiery heat to the spring 2017 palette.

PANTONE 14-4620 Island Paradise Island Paradise is a refreshing aqua that calls to mind a change of scenery. A cool blue green shade that speaks to our dream of the great escape, Island Paradise is emblematic of tropical settings and our desire to unwind.

PANTONE 14-4620 Island Paradise
Island Paradise is a refreshing aqua that calls to mind a change of scenery. A cool blue green shade that speaks to our dream of the great escape, Island Paradise is emblematic of tropical settings and our desire to unwind.

PANTONE 17-2034 Pink Yarrow Tropical and festive, Pink Yarrow is a whimsical, unignorable hue that tempts and tantalizes. Bold, attention getting and tempestuous, the lively Pink Yarrow is a captivating and stimulating color that lifts spirits and gets the adrenaline going.

PANTONE 17-2034 Pink Yarrow
Tropical and festive, Pink Yarrow is a whimsical, unignorable hue that tempts and tantalizes. Bold, attention getting and tempestuous, the lively Pink Yarrow is a captivating and stimulating color that lifts spirits and gets the adrenaline going.

PANTONE 13-1404 Pale Dogwood Continuing the tranquil mood, Pale Dogwood is a quiet and peaceful pink shade that engenders an aura of innocence and purity. The unobtrusive Pale Dogwood is a subtle pink whose soft touch infuses a healthy glow.

PANTONE 13-1404 Pale Dogwood
Continuing the tranquil mood, Pale Dogwood is a quiet and peaceful pink shade that engenders an aura of innocence and purity. The unobtrusive Pale Dogwood is a subtle pink whose soft touch infuses a healthy glow.

PANTONE 18-0107 Kale Evocative of the great outdoors and a healthy lifestyle, Kale is another foliage-based green that conjures up our desire to connect to nature, similar to the more vivacious Greenery. And, just as we see in nature, this lush and fertile natural green shade provides the perfect complementary background to the more vibrant tones in the palette.

PANTONE 18-0107 Kale
Evocative of the great outdoors and a healthy lifestyle, Kale is another foliage-based green that conjures up our desire to connect to nature, similar to the more vivacious Greenery. And, just as we see in nature, this lush and fertile natural green shade provides the perfect complementary background to the more vibrant tones in the palette.

PANTONE 14-1315 Hazelnut Rounding out the spring 2017 colors is Hazelnut, a key neutral for spring. This shade brings to mind a natural earthiness. Unpretentious and with an inherent warmth, Hazelnut is a transitional color that effortlessly connects the seasons.

PANTONE 14-1315 Hazelnut
Rounding out the spring 2017 colors is Hazelnut, a key neutral for spring. This shade brings to mind a natural earthiness. Unpretentious and with an inherent warmth, Hazelnut is a transitional color that effortlessly connects the seasons.

Catch the Wave

Catch the Wave

This year, PromoShop is very excited to announce the launch of the Wave: their very own trends blog! This blog will focus on the promotional industry and relevant information including “hot” new product categories, styles, trends, as well as decorating styles and more.  

As the promotional product industry has grown and changed over the years, one of the things that has changed for the better is how relevant the styles and trends are — now ideas we are seeing in fashion are hitting the promotional market in less time than ever. With the help of trend forecasting specialists, PromoShop is able to offer promotional merchandise that makes you look on top of the fashion and tech markets.  

Our blog will explore these trends that we are seeing in the fashion and consumer markets, and how it translates to the ideas that we offer you. We hope you enjoy our content as much as we like sharing it with you! Keep your eyes peeled as we update our blog every few weeks, keeping you up to date with the latest and greatest the promotional industry and PromoShop has to offer!